It’s very difficult to achieve real success if you are afraid of talking to people about your MLM business.
Use these four MLM Training guidelines to achieve confidence when talking with prospects – they’ve worked for thousands in my own MLM business. I know they’ll work for you too.
A “chicken list” is a list of prospects that you’re scared of calling. Often, people think they will call their “chicken list”after they get successful – but they need these people in their MLM business to create the success.
This is a “Catch 22.”
The phrase “Catch 22” is from a novel by Joseph Heller, written in 1961, where a pilot who was afraid to fight in World War II feigned insanity. But the doctor he was feigning insanity to said that if he were truly insane then he wouldn’t mind endangering his life by going into the war.
On the other hand, if he were sane, then he would be capable of following orders to fight the war. Thus, the phrase “catch-22” came to mean “situation that trips one up no matter which way one turns.”
So, you need the people on your chicken list to create the success that you feel you need in order to contact your chicken list. How do you get around this catch-22?
Typically, your fear is based on you feeling the people on the list are somehow above yourself because of their status. However, if you were to examine this more closely you would discover that it’s not that the people on your chicken list are any better than you; it’s that you don’t have confidence in your ability to communicate easily.
If you knew you could communicate easily and effectively without making any mistakes, you could and would call anyone without hesitation. You would have confidence. You would have certainty.
And there’s NOTHING more rewarding than having that feeling.
The Communication Formula
The reason I bring this up is that there is a group of characteristics a professional must have in order to truly have success in speaking with prospects.
I call these characteristics the 10 Communication Qualities. Once you’re fully knowledgeable about these qualities and have the proper and correct MLM training to learn them, you will be amazed at how much smoother conversations will go with your prospects.
“Communicate easily ” falls fifth on this list and means no tension, strain, fakeness, sounding rehearsed, stuttering or hesitating.
Let’s walk through how to overcome each one of these issues:
Tension & Strain
Tension and strain (while communicating) are stress that is created by the mental activity of feeling unprepared or that you will sound “stupid” to others. If you’ve ever been asked to suddenly speak in public you know what this mental activity feels like.It creates a very uncomfortable feeling.
It’s a feeling of “being on the spot” and not knowing what to say. It is often the reason someone’s voice “squeaks and quivers” while talking. Tension and strain communicates uncertainty to the prospect or “new to the subject” and a lack of professionalism.
The solution to tension and strain is familiarizing yourself with all situations that can come up on a call when talking to prospects. This is the main reason I put live calls in Professional Inviter – so listeners could hear me talking with prospects live and know and become familiar with what prospects say on the phone.
Also, know what you’re going to ask the prospect to do – invite for product or invite for MLM business, send to a website or get on a conference call, etc. If you are very clear about what you’re going to do and say, you will greatly reduce tension and strain.
People sound fake when they use a lot of fluff words like, awesome, incredible, unbelievable, fabulous, wonderful, special, state-of-the-art, etc. These types of adjectives demonstrate a clear bias on your part.
I’m not suggesting you be a boring communicator. By all means, be excited. But you don’t have to use fluff or puff words to describe your excitement as they normally indicate a cover-up of real content.
Rehearsing what you’re going to say is NOT WRONG. However, if you talk with a prospect before you’ve rehearsed enough you will sound rehearsed; which IS UNPROFESSIONAL.
If you’ve received a phone call from a telemarketer and you could tell he was reading from a script, it probably didn’t sound very genuine and as soon as you detected that he was reading from a script, you wanted off the phone. That’s what you want to avoid causing your prospect to feel about you.
Stuttering and Hesitating
Stuttering and hesitating loops us back to the first issue I discussed above which is Tension & Strain. See, it is the fear of saying or doing something the prospect won’t agree with that causes us to hesitate and stutter.
So the solution for stuttering and hesitating is similar to the solution for tension and strain. Be very familiar with all the situations that can come up on your invite call.
Let me conclude with one last MLM training thought. I don’t know if you’ve realized the simplicity of this yet, but your willingness to talk to your “chicken list” or lack thereof is based on your ability to communicate easily. And to communicate easily, you need to become familiar with all aspects of your MLM business and company.
Want to crumple up that chicken list and to make more connections?
Check out Brilliant Communicator Online.